The Sales Executive will be responsible for driving sales growth, expanding market coverage, maintaining strong customer relationships, and ensuring effective distribution of FMCGother products across assigned territories in Oman. The role focuses on achieving sales targets, maximizing product visibility, and enhancing market penetration. nnnKey Responsibilitiesnn1. Sales & Revenue Generationnn* Achieve monthly, quarterly, and annual sales targets. n* Increase product distribution and market share within assigned territories. n* Identify new business opportunities and onboard new retail, wholesale, and HORECA customers. n* Execute sales plans and promotional activities to maximize revenue. nn2. Customer Relationship Managementnn* Maintain strong relationships with supermarkets, hypermarkets, groceries, wholesalers, and key accounts. n* Conduct regular customer visits and follow-ups. n* Resolve customer complaints and coordinate with internal departments for timely solutions. n* Negotiate pricing, promotions, and shelf placement with customers. nn3. Market Coverage & Merchandisingnn* Ensure effective route planning and market coverage. n* Monitor product availability, visibility, and merchandising standards at outlets. n* Ensure proper stock rotation and minimize expiries or damages. n* Implement trade marketing activities and in-store promotions. nn4. Order Management & Collectionsnn* Generate orders and ensure timely delivery coordination. n* Monitor customer outstanding balances and support collection activities. n* Ensure compliance with company credit policies. nn5. Market Intelligencenn* Monitor competitor activities, pricing, promotions, and new product launches. n* Provide regular market feedback and customer insights to management. n* Submit dailyweekly sales reports and market updates. nn6. Inventory & Distribution Coordinationnn* Coordinate with warehouse and logistics teams to ensure product availability. n* Track stock movement and forecast demand within the assigned territory. n* Support efficient distribution and replenishment processes. nnnnTerritory Coveragenn* Assigned regions within Oman including retail, wholesale, and key account channels. nnnnDeliverables KPIsnn* Achievement of sales targets. n* New customer acquisition. n* Market coverage effectiveness. n* Product visibility and merchandising compliance. n* Collection efficiency and overdue reduction. n* Outlet productivity growth. n* Timely submission of reports. nnnQualifications & Experiencenn* Bachelor’s degree or diploma in Sales, Marketing, or Business Administration preferred. n* Minimum 3 years FMCG sales experience in Oman. n* Valid Oman driving license. n* Strong knowledge of retail and distribution channels in Oman. n* Good communication and negotiation skills. n* Proficiency in MS Office and sales reporting tools.